{"id":119518,"date":"2015-01-08T09:38:40","date_gmt":"2015-01-08T08:38:40","guid":{"rendered":"https:\/\/joyana.fr\/?p=19518"},"modified":"2015-01-08T09:38:40","modified_gmt":"2015-01-08T08:38:40","slug":"publicite-ikea-the-joy-of-storage","status":"publish","type":"post","link":"https:\/\/www.joyana.fr\/en\/publicite-ikea-the-joy-of-storage\/119518\/","title":{"rendered":"Publicit\u00e9 IKEA &#8211; The Joy Of Storage"},"content":{"rendered":"<p style=\"text-align: justify;\">D\u00e9couvrez cette nouvelle <strong>publicit\u00e9 <a title=\"IKEA\" href=\"https:\/\/joyana.fr\/category\/marques\/ikea\/\" target=\"_blank\">IKEA<\/a><\/strong>\u00a0r\u00e9alis\u00e9e dans le cadre de la campagne <em>&#8220;Wonderful Everyday&#8221;<\/em>, o\u00f9 le r\u00e9alisateur Dougal Wilson imagine l&#8217;histoire d&#8217;un troupeau de T-shirts en migration\u00a0pour trouver leur maison <em><strong>&#8220;The Joy of Storage&#8221;<\/strong><\/em> (la joie du rangement)&#8230;<\/p>\n<p style=\"text-align: justify;\">Cette superbe publicit\u00e9 retrace l&#8217;histoire de ce troupeau de v\u00eatements, voyageant \u00e0 travers une vari\u00e9t\u00e9 de paysages\u00a0avant de trouver un foyer permanent dans un syst\u00e8me IKEA PAX. Peter Wright, directeur du marketing d&#8217;IKEA au Royaume-Uni a d\u00e9clar\u00e9 : <em>&#8220;Storage has long been a very functional part of home improvements, but at IKEA we see things differently. Whether you have a detached house in the country or a one-bed flat in town, we know that there is joy and satisfaction in giving the things you love a home, whatever your storage needs are.&#8221;<\/em><\/p>\n<p style=\"text-align: justify;\">ENJOY&#8230;<\/p>\n<p><iframe src=\"\/\/www.youtube.com\/embed\/DassdizThkk?rel=0&amp;controls=0&amp;showinfo=0\" width=\"650\" height=\"366\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-2015-.jpg?ssl=1\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-19520\" src=\"https:\/\/i0.wp.com\/joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-2015-.jpg?resize=800%2C411&#038;ssl=1\" alt=\"IKEA PUB 2015\" width=\"800\" height=\"411\" \/><\/a><\/p>\n<p style=\"text-align: center;\">En savoir + sur <a href=\"http:\/\/www.ikea.com\" target=\"_blank\"><strong>IKEA<\/strong><\/a><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #000000;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvrez cette nouvelle publicit\u00e9 IKEA r\u00e9alis\u00e9e dans le cadre de la campagne &#8220;Wonderful Everyday&#8221;, o\u00f9 le r\u00e9alisateur Dougal Wilson imagine l&#8217;histoire d&#8217;un troupeau de T-shirts en migration pour trouver leur maison &#8220;The Joy of Storage&#8221; (la joie du storage)&#8230;<\/p>\n","protected":false},"author":3,"featured_media":119519,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"aside","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_uag_custom_page_level_css":"","advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_themeisle_gutenberg_block_has_review":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[938,905,928],"tags":[1010,1918],"class_list":{"0":"post-119518","1":"post","2":"type-post","3":"status-publish","4":"format-aside","5":"has-post-thumbnail","7":"category-actualite-deco-design","8":"category-deco-design","9":"category-ikea","10":"tag-ikea","11":"tag-publicite-ikea","12":"post_format-post-format-aside","13":"entry"},"featured_image_urls":{"full":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,false],"thumbnail":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=389%2C268&ssl=1",389,268,true],"medium_large":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=768%2C529&ssl=1",768,529,true],"large":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,true],"1536x1536":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,true],"2048x2048":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,true],"featured-thumb":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=800%2C551&ssl=1",800,551,true],"ab-block-post-grid-landscape":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=600%2C400&ssl=1",600,400,true],"ab-block-post-grid-square":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=600%2C551&ssl=1",600,551,true],"author-pro-image":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=360%2C551&ssl=1",360,551,true],"slider":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=800%2C400&ssl=1",800,400,true],"woocommerce_thumbnail":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=450%2C450&ssl=1",450,450,true],"woocommerce_single":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,true],"woocommerce_gallery_thumbnail":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=180%2C180&ssl=1",180,180,true],"sow-carousel-default":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=272%2C182&ssl=1",272,182,true]},"post_excerpt_stackable":"<p>D\u00e9couvrez cette nouvelle publicit\u00e9 IKEA r\u00e9alis\u00e9e dans le cadre de la campagne &#8220;Wonderful Everyday&#8221;, o\u00f9 le r\u00e9alisateur Dougal Wilson imagine l&#8217;histoire d&#8217;un troupeau de T-shirts en migration pour trouver leur maison &#8220;The Joy of Storage&#8221; (la joie du storage)&#8230;<\/p>\n","category_list":"<a href=\"https:\/\/www.joyana.fr\/en\/category\/deco-design\/actualite\/actualite-deco-design\/\" rel=\"category tag\">Actualit\u00e9 D\u00e9co-Design<\/a>, <a href=\"https:\/\/www.joyana.fr\/en\/category\/deco-design\/\" rel=\"category tag\">DECO-DESIGN<\/a>, <a href=\"https:\/\/www.joyana.fr\/en\/category\/marques\/ikea\/\" rel=\"category tag\">IKEA<\/a>","author_info":{"display_name":"Jo Yana","author_link":"https:\/\/www.joyana.fr\/en\/author\/joyana\/"},"comments_num":"0 comments","featured_image_urls_v2":{"full":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,false],"thumbnail":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=150%2C150&ssl=1",150,150,true],"medium":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=389%2C268&ssl=1",389,268,true],"medium_large":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=768%2C529&ssl=1",768,529,true],"large":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,true],"1536x1536":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,true],"2048x2048":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,true],"featured-thumb":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=800%2C551&ssl=1",800,551,true],"ab-block-post-grid-landscape":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=600%2C400&ssl=1",600,400,true],"ab-block-post-grid-square":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=600%2C551&ssl=1",600,551,true],"author-pro-image":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=360%2C551&ssl=1",360,551,true],"slider":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=800%2C400&ssl=1",800,400,true],"woocommerce_thumbnail":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=450%2C450&ssl=1",450,450,true],"woocommerce_single":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?fit=800%2C551&ssl=1",800,551,true],"woocommerce_gallery_thumbnail":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=180%2C180&ssl=1",180,180,true],"sow-carousel-default":["https:\/\/i0.wp.com\/www.joyana.fr\/wp-content\/uploads\/2015\/01\/IKEA-PUB-USA-2015.jpg?resize=272%2C182&ssl=1",272,182,true]},"post_excerpt_stackable_v2":"<p>D\u00e9couvrez cette nouvelle publicit\u00e9 IKEA r\u00e9alis\u00e9e dans le cadre de la campagne &#8220;Wonderful Everyday&#8221;, o\u00f9 le r\u00e9alisateur Dougal Wilson imagine l&#8217;histoire d&#8217;un troupeau de T-shirts en migration pour trouver leur maison &#8220;The Joy of Storage&#8221; 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